PR and personal brandingfor business leaders

Building trust and recognition.

BECOME strategist - coming soon...

Your reputation is in reliable hands

My name is Kateryna Doroshevska, and I believe in entrepreneurship.

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After 10 years in journalism, I became an entrepreneur and later founded a PR agency. Our focus is on business PR, personal branding for business leaders, and B2B communications.

  • Smart ones

    We are a team of smart individuals with backgrounds in business journalism, GR, brand management, marketing, and top-level communications. We speak the language of business. We read Forbes because our clients are featured there. We learn from KMBS and Deloitte because our clients strive for growth there. We hold international certifications from Creative Enterprise in the UK, UBL PIE in the US, and the Institute of Marketing in Estonia because we constantly evolve for our clients. We provide consulting services at Diia.Business, mentor at Board and PRJCTR because we are generous in sharing our knowledge.

  • Bees

    In our four years of existence, we have created 200+ PR and personal branding strategies across 22 niches, including IT, manufacturing, B2B services, education, social initiatives, and more. Our clients have been featured in Forbes, New Voice, Ekonomichna Pravda, AIN, Delo, MC Today, and numerous other media outlets. They have a strong presence on Facebook, LinkedIn, and Twitter. They speak at conferences, give interviews on TV, appear on YouTube shows and podcasts.

Our services

1

PR and Communication Strategy

We conduct in-depth interviews with the target audience, analyze the media landscape and competitors, brief the team and the client, and based on the data, we build a PR strategy using the PESO model. We conduct creative brainstorms, develop messaging, and package concepts into words. We document the strategy in a convenient format using tools like Miro, Notion, or traditional PDF. We calculate the budget, create a detailed action plan, and present it to the client and the team.

2

Personal Branding Strategy

We construct your business image with accuracy, delicacy, and sophistication. We define your positioning, create key messages, and enhance your presence on Facebook, LinkedIn, and Instagram. We develop a strategy for personal social media management, establish a media visibility plan, networking strategy, and engagement with business clubs. We prepare you for public speaking engagements, photo and video shoots, and project pitching. We document the strategy in a convenient format and present it to your team, or provide personal mentoring to you.

3

PR Support Outsourcing

We tell your story in your own words. We create expert-level content for your professional accounts on social media platforms like LinkedIn, Facebook, and Х. We write and publish expert columns on leading business media outlets. We prepare content for public speaking engagements. We provide mentoring on networking strategies. We write in both Ukrainian and English.

4

Corporate Training and PR Educational Programs

Upgrade your PR Department, inspire new ideas, and conduct creative brainstorming sessions. We'll teach you PR life hacks, establish processes, help streamline your work, and increase your team's efficiency. We'll assist your top executives in developing their personal brands. Our training programs are customized specifically for your company and its goals.

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Our Clients

Projects We're Proud of.

Our key team members

The same smart and diligent individuals who lead our project teams.

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Kateryna Doroshevska

Founder & CEO

15+ years in communications, PR, and marketing. Expert in strategic PR at Diia.Business. Mentor and speaker in educational programs by UNDP, Google, and PRJCTR. Contributor to Forbes.

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Yevgeniya Ilchenko

Head of Ukraine PR

15+ years of experience in journalism and content creation.Managed a TV channel newsroom and communications for a business club and its key figures.

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Anastasiia Chemiris

Head of Global PR

8+ years in international PR and communications. Experienced in reputation management, event organization, and building effective communication teams.

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Svitlana Prysiazhniuk

Business Manager

Project manager with experience in organizing both volunteer teams and events for 2,000 guests.A guru in digitalization and data visualization.

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Yulia Barabash

Project Manager PR Ukraine

Experienced copywriter and PR manager. Responsible for promoting business communities, startups, and personal communications of leaders on Forbes.

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Alina Saleva

Project Manager PR Ukraine

Creative producer and writer. Knows everything about compelling texts and high-quality video content. Has 8 years of experience in journalism and managing video production.

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Dariia Pereverzieva

Project Manager PR Global

Fluent in three languages. Has experience working with English-speaking and German-speaking audiences in the fields of business, education, and architecture.

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Olga Alekseeva

Project Manager of the Non-profit Department

Entrepreneur and marketer with 15+ years of experience in IT, manufacturing, and retail. Brand strategist and lecturer in educational programs on marketing and B2B sales.

Awards

BECOME transforms ambitious ideas into real business impact — and this is confirmed by prestigious awards and prizes

Award "Comfortable and Modern Office Design"
MMR
Ukraine
Award "Best Service Provider"
Female Factor
Austria
Award "Most Innovative Solutions for Companies"
MMR
Ukraine
Award "Comfortable and Modern Office Design"
WCFA
Switzerland
Award "Comfortable and Modern Office Design"
EIT
Hungary

Our Expertise

Click and read our publications in the media:

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